oooh look, a bubble! yay!

I find it amazing the extent that the world we live in now collects, sorts and uses data collected from our every day activities to adapt and dare I say influance our behavior. I am surprized more people don't seem as concerned as I feel about the way the information super powers such as facebook and Google have implemented algorithyms that create Filter Bubbles where some information is hidden or other information is given priority. The premise is that the results will be tailored to our interests and help us to more easily find what we are interested in. The end result is some information posted to Facebook doesnt appear on my feed because facebook decided I might not be interested in it, and my google search results may be diferent than yours. My biggest concern with this behavior is that it could be easily manipulated to influance our decissions and manipulate our comprehention.